Golf in 15 Minutes

Part 2 - The Easiest Way to Get Better at Golf:...

Chapter 3: Beginner Games Beginner does not require you to be new to golf. It requires you to be new to games while golfing. The introductory games below have less bets to...

The Easiest Way to Get Better at Golf?

One of the best parts of golf are the “games within the game”. From Nassaus to Vegas to Bingo Bongo Bango, golfers have devised dozens of mini games to keep...

He opened the conversation with “What is your N...

What? Uh…Think quick. This isn’t a tough question… Polaris? We’re talking to a Senior Global Marketing Executive who, amongst other things, had run campaigns for one of the biggest names...

Why make Golf into a Card Game?

'I could have easily broke 100/90/80/70, if only my irons/putter/driver had been working!' The most common phrase you hear in the clubhouse after 18 holes of #whackfu*k. I mean –...

Hire for the Size of the Relationship, Not the ...

A valve broke in my dishwasher and water started to trickle into the basin when it wasn’t running. Overnight it filled the basin, overflowed into the kitchen floor and created...

Avoiding the 'Feel Bads'

Avoiding the 'Feel Bads' :  Designing a business that eliminates negative emotions for the user, the same way a good rules designer does for a game.